Have you ever felt that your brand no longer corresponds to who you really are. But how do you know if your old business needs rebranding?

With lots of brands around us today one may need to ask where the ideas of these brands actually came from, have a read of our top favorites.

The way physical products are designed is essential in marketing and brand strategy.

Every business and its brand can be either of the two. Some have an image that fits in for decades, while others seem hopelessly tired and outdated.