A Rising Future

Sydney Metro Airports Bankstown and Camden are the leading General Aviation and Recreation Airports in New South Wales. Their location is central of metropolitan Sydney, in close proximity to the Sydney Central Business District and Western Sydney business hubs. We were engaged by the team to create a refreshed brand evolution that could live across multiple channels to drive consistency, evolution and a shared vision for the future.

Their significant contribution to the local economy generates employment for over 3,00 people with an estimated 160+ tenants onsite of their thriving business park. The Airport is operational 24 hours a day, with limitations placed on circuit training.

It was important to drive a revitalised vision with a purpose, which elevated their branding and was likewise reflected in the roll-out. Handle work with Sydney Metro Airports to deliver a range of marketing materials, images, graphics, templates and corporate documentation.

The outcome is a bold and expressive visual identity system that empowers Sydney Metro Airports to rise towards the future.