NSW Health
Stay Active
Stay Connected
Stay Healthy
Months into social distancing protocols with an increase of health information needed to be effectively communicated to the public, Handle was engaged to create a consistent branding theme for community messaging targeted at older adults. Clear education and maintaining a sensitivity by sharing messages to help consumers through uncertain times.
Creating a refreshing and positive colour palette and illustration style kept the work fresh and distinct. With crafted messaging around the aid they’re providing to families and communities of all sizes, letting consumers know they’re here to help. Handle created not only a theme but a communications toolkit, including graphics, templates to council bulletins, schools, childcare services, social media graphics and general health promotion aids.
Project Overview
Visual Identity
Brand Hierarchy Strategy
Icons and Supporting Graphics
Image and brand development
Social Media Advertising
Templates, Flyers, Posters
Communications Toolkit
CLIENT
NSW Health
Completed 2020